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Betsson’s Daiva Byrne and the Fantastic Ladies of Poker

Posted by THEPOGG on Dec 23, 2019

Daiva Byrne is a Lithuanian pro-poker player, also known as the “Baltic Blonde”, who was recently signed up by Betsson Poker to represent the operator at major poker events.

In 2017 Byrne founded the Facebook Group “Fantastic Ladies of Poker” (FLIP), with a view to creates a “friendly, supportive, positive, fun community” that was just for women. 2 years down the line and FLIP is considered to be the largest female only Poker community in the world.

Byrne has worked hard over the years to promote women in poker, something she felt was necessary given the huge disparity between the number of male and female players taking part.

In a recent interview with online outlet, Pokerfuse, Byrne said:

“I think it is very important to have more diversity at the tables as this creates a more enjoyable playing/working environment for everyone involved as well as helping to grow the poker ecosystem.

“Since becoming a professional poker player I had a number of ideas about how to encourage more women to join the game but settled with the online female-only community, where everybody is welcome regardless of if you are a professional, a recreational player or just someone interested in following female poker news and gossip.”

There can be little doubt that Betsson made the move to sign up Daiva Byrne based on the work that she does to raise the profile of the women’s game and see her as an ambassador not just for their own brand and poker but also for female empowerment in general.

With well over 3000 members, FLIP has seen a steady but impressive rise in numbers over the last 2 years and along with this online community, Byrne has gone on to organise a number of female only poker events in 2018/19.

Along with the women only tournaments Byrne also creates fringe meetings that allow women to get together during some of the world’s major poker tournaments. She explained during the same interview the impact of these meets:

“Another reason for players gathering together is knowledge sharing. I know that there are a number of private study groups that have developed as a result of women meeting via the FLIP community and deciding to not only travel to live events together but work on their poker game together too. The capacity for women to build knowledge with other like-minded peers should hopefully lead to even more success in the years to come.”

Daiva Byrne and Betsson

She also spoke about becoming brand ambassador for Betsson, stating:

“I am primarily a live player, and since attending the MPN Poker Tour stop in Prague in May, I have been building a closer relationship with both them and the Betsson Poker brand who not only share the same passion as me regarding the growth of women in poker but also host some of the most fun poker festivals too. It is great to be building a new partnership with a brand who reflects my passion for the game.”

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