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Betsson’s Betsafe and Yggdrasil Join Forces in Lithuania

by Glenn Baird - March 4, 2020

Betsafe, a Betsson brand, has signed a deal with the Scandinavian software providers Yggdrasil. The deal will allow Betsafe customers in Lithuania the chance to play some of Yggdrasil’s critically acclaimed casino games.

The software providers who are now based in Malta have an impressive back catalogue for Betsafe punters to sink their teeth into. In particular their trilogy of Viking slots has proved to be some of the company’s most popular slots. Add to this a myriad of stunning games, some of which will include the newly released Splitz technology and there is plenty for Lithuanian customers at Betsafe to get excited about.

The two companies strike this deal, just a month away from the release of Yggdrasil’s hotly anticipated “Neon Rush”, the second slot in their ranks to include the much-hyped Slitz technology.

Along with games, Betsafe will also have access to Yggdrasil’s in-game promotional software to help drive player engagement.

Patrick Nordwall, head of nordics at Yggdrasil, commented: “Betsson is one of our key customers and we are thrilled to extend our long-lasting partnership and partner with them in a new market.

“We continue to implement our growth strategy in regulated markets, and we are looking forward to offering our games to local players in Lithuania, especially titles featuring our new mechanics Splitz and upcoming Gigablox.”

Betsson and Yggdrasil first signed a deal back in 2014 and now operate together in counties including Denmark, Italy, Latvia and Spain.

Ciara Nic Liam, product director at Betsson Group said: “Yggdrasil’s games have been very popular among our customers across all markets since day one of our partnership and we know Lithuania will be no different.

“Their ever-growing portfolio of innovative and engaging games will be a great addition to our existing offering.”

The United Kingdom of Great Britain and Northern Ireland sits to the north-west of mainland Europe. The United Kingdom shares a border with The Republic of Ireland and has coasts on the Atlantic Ocean, Celtic Sea, North Sea, Irish Sea and English Channel. The population of the UK is approaching the 67.6 million mark leading to a fairly densely populated land mass. The gambling sector in the United Kingdom is entirely regulated and licensed by the UKGC – the United Kingdom Gambling Commission. Should players resident In the UK wish to gamble with foreign based operators there is no history of this being treated as a criminal offence, but high levels of protection exist for UK residents playing with UK licensed operators.

Disclaimer:

The above information is what we believe to be the the legal status of online gambling, however information on this topic is limited and hard to find. We accept no liability for any errors or ommissions. It is the reader’s responsibility to ensure that they know the legality of online gambling in their country before engaging with any online gambling service.