Playtech and Mansion Strike 5 Year Deal
by Glenn Baird - March 3, 2020
Playtech announced today that the tech provider would be continuing to work with the Mansion Group after they revealed that a new 5-year deal has been signed between the two companies.
The partnership will see the two form a partnership within both the UK market and the Italian market.
Playtech will be providing Mansion with Live Casino software, including both Live Roulette and Live Blackjack.
Along with the usual mix of slots, Playtech will also provide a series of gamification tools that include in-game messaging and leaderboard competitions. Mansion have also successfully integrated the Captain Up software that allows for more social gaming experiences.
Chief Operating Officer at Playtech, Shimon Akad had this to say on the deal: “We enjoy a close and collaborative relationship with Mansion, and they remain a key long-term partner for Playtech. We continue to grow with them and support their position as market leaders. Mansion’s commitment to an exclusive Live Casino space for Casino.com is a significant step in taking the company’s Live offering to a new level and creating a valuable new USP.
“Mansion’s decision to extend its partnership with us comes at a very exciting time in terms of product development, particularly with the development of our Engagement Centre and Player Journey technology. It’s fantastic to see such a key partner like Mansion actively investing time in utilising new customer engagement tools to deliver an enhanced, personalised player experience. We look forward to continuing an ever-more successful partnership across all markets over the next five years”.
Mansion CEO Karel Manasco added: “Our long-standing partnership with Playtech has been built on a strong and successful relationship. The recent launch of our dedicated Live Casino, a unique and tailored studio space, allows us to offer a more exclusive and personalised experience for our players. With Playtech’s track record of innovation in this area, their engaging content will provide more choice to our growing portfolio and we’re very excited to continue this partnership.”